WASHINGTON (April 23, 2024) - D.C. United and The Museum DC have announced a collaboration on a new line of merchandise for Black-and-Red fans that encapsulates the spirit of sport combined with the distinct lifestyle fashion in the District. The new merchandise has been carefully curated by The Museum DC at Audi Field on Saturday, April 27 ahead of the Black-and-Redās match against the Seattle Sounders. The pop-up will be located at the D.C. United club shop. The collection will also be available to purchase online at MLSStore.com starting on April 27 at 10 a.m. ET.
āOur club is beyond excited to partner with The Museum DC to bring our fans a collection of apparel that combines fashion in the District with D.C. United fandom,ā Lisa Franklin, D.C. United Chief Marketing Officer, said. āWe are thrilled with how this collection has evolved and we think our fans will be equally as excited. This clothing line transcends sports, and it is our hope that it will also appeal to a wider audience. Not only will fans get access to an exclusive collection, but this collaboration will also help serve our community with a portion of proceeds from the sales going back to DC SCORES; a vital non-profit organization that provides free access to soccer, poetry, and more for the local youth.ā
The Museum DC, a local Black-owned business, is a premium retail boutique and event space that caters to enthusiasts who use fashion and art as sources of inspiration. Located in the Northeast section of Washington, D.C., the boutique is designed as an art gallery to promote creativity and expression.
"Our brand is rooted in the vibrant tapestry of Washington, D.C.'s creative essence,ā LeGreg Harrison, The Museum DC Co-t, said. āOur Museum DC x D.C. United collection is a celebration of urban streetwear heritage and artistic innovation. Every stitch, every line, and every detail within this collaboration embodies the spirit of our capital city, intertwining history with modernity in a seamless fusion of style and substance. From the exclusive letterman jacket to the meticulously placed misdirected logos, each element reflects a thoughtful curation of design that pays homage to our city's dynamic energy and diverse influences. This collection is more than just apparel; it's a visual narrative, a wearable art piece that encapsulates the essence of D.C. with every thread."
Fans can expect to see bold designs and a more extensive range of gender-inclusive designs and sizes, ensuring everyone can find something that represents their unique style.
About D.C. United
One of the founding clubs of Major League Soccer in 1996, D.C. United are among the most decorated teams in the United States with 13 domestic and international trophies.
D.C. United have called the District home for the last 28 seasons and play their home games at Audi Field in the Buzzard Point neighborhood of Southwest, Washington, D.C, which opened in 2018. In addition to D.C. United games, the 20,000-seat soccer-specific stadium hosts over 100 events year-round and is home to Americaās number one sportsbook through a partnership with FanDuel Group.
The Black-and-Red train at the Inova Performance Complex, a state-of-the-art training facility and performance center located in Leesburg, Va. The 40,000 square foot 30-acre training facility, that opened in 2021, features four outdoor practice fields, and a training center equipped with a weight room and recovery facilities.
The Black-and-Red have won the MLS Cup four times (1996, 1997, 1999 and 2004), the Supportersā Shield four times (1997, 1999, 2006 and 2007) and the Lamar Hunt U.S. Open Cup three times (1996, 2008 and 2013).āÆFor more information and club updates, please visit http://www.dcunited.com and find us on social media @dcunited.